Wednesday, March 2, 2011

What's New at The Midas Center

We are working on creating a new community resource with a twist! Much like iHEARTplymouth and iHEARTculver that are targeted to improve the quality of life and grow economic opportunity for small cities and towns by providing an online community filled with stories on local events and businesses in the communities that members can read, write, share and love at no cost, we are currently developing a new product for a specific industry.

The Midas Center is passionate about helping businesses succeed and we harnessed this passion with our love for the local community, unconventional practices based on cutting edge technology and the power of networking to create our newest online resource, Treats Bridal Suite.

Realizing the numerous wedding vendors that each provide classic products and services throughout Plymouth and surrounding Marshall County, we invited businesses to participate in this online resource. Gary Treat, owner of Treat's Squire Shoppe and Bridal Shoppe partnered with our agency to grow its bridal market. Gary has been spearheading live bridal expos for many years and has not been able to get the traction that he was seeking in the recent years. He transitioned his vision from that one day expo to The Midas Center's out-of-the-box approach to develop a suite of bridal vendors in the area and promote them together as a premier bridal destination for wedding planning, shopping and celebrating. We pitched an online expo with added features of a magazine-like web site that will include a directory, articles written by local bloggers on the wedding world and stellar photos. This resource will provide the modern bride with a feast of information and images in hopes to inspire and serve as online support as she plans the wedding of her dreams. The directory includes categories that impact the full life cycle of any wedding planner, from the dress to the gifts -to give and -to receive, venues, florists and music!

To celebrate the upcoming launch of Treats Bridal Suite, we will be hosting a live Community Expo on the second Friday, March 11th from 6:00 to 8:00 p.m. The public is invited to come. Although it will have a wedding theme, it is not exclusive to brides and grooms. The event will showcase a number of exhibitors who are featured in this debut edition of the online bridal resource, from bridal fashions and accessories showcased by Treat's Bridal Shoppe, live harp music by Beth Paré, fully decorated pop-up tent and dance floor from Grand Rental Station, divine sweets designed and made by Alexis Davis at Cakewalk, elegant floral designs and gifts by Elizabeths Garden, a live fun photo booth for the newly engaged to the entire family by Photography by Jayme and many many many more!

The event is free to attend. Registered guests will be eligible to win door prizes from the special exhibitor gift table. To find out some of the gift items that will be given away, you can see our latest updates as soon as we can get to them on the Treat's Bridal Suite's facebook page >

The Midas Center's new office location at 200 N. Michigan Street in downtown Plymouth, Indiana is pleased to present the recent window design by I DO VENUES, one of the Treat's Suite members.


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