Wednesday, March 10, 2010

Mistakes Businesses Make Trying To Go Green

We've been borderline-obsessed with thinking how we can improve our dedication to eco-friendly working, living and learning.

Since being recognized as a finalist for the Indiana Green Business's Entrepreneur of the Year, we admittedly acknowledge that we are unqualified to represent such a noble title.

True confessions: at times we don't use both sides of our paper, we drive more than ride our bikes or walk, we will use plastic bags if and when we frequently forget our recyclable bags and we even shop at Wal-Mart.

Just yesterday "green" guests came to our offices and we politely offered drinks, as in coffee or water, and one of the gentelmen kindly declined and reminded us of the plastic bottle conundrum. Yes. Conundrum.

In the spirit of taking green initiatives mainstream, we would like to share an interesting article we throughly enjoyed. We hope you will find it interesting and thought-provoking as well.

"Five Mistakes Businesses Make Trying To Go Green," written by Jill Fehrenbacher CEO, founder, Read article >>

Together, businesses can impact the green initiatives and take steps to save the earth. As for this little marketing shop in small town Indiana, we admit we have a far way to travel to reach the ideal image of an earth-saving business.


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