TMC Workshop: Branding, It's Not Just For Cows

Want to Learn More About Branding?
Branding is not just for cows. Your brand is the reputation and presence you and your business project in the community and the marketplace. Learn how you can impact your personal and professional brand to increase results that lead to success. Get tips on how to develop a strong brand strategy and separate yourself from the competition.

Course includes information on what branding is, pitfalls to avoid and suggested tools to help build and grow your brand equity. For more details including course fee, available discounts and on line registration, click here >

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The Midas Center Workshop Update

Yesterday's workshop entitled "Social Media 101" presented 101 tips and tidbits on Social Media, from its evolution to its current tools, suggested strategies and first steps to get participants started. Twelve guests attended and received handout materials that included a glossary of latest terms and more tips to take back to the office or home computers. Course material was developed for users to become smarter and more efficient with their social media practices.

If you were unable to attend this workshop but would be interested in an encore presentation at The Midas Center for your business or organization, please contact us.

The next workshop is scheduled for the last Friday in February and is entitled "Branding: It's Not Just For Cows." This session is scheduled for noon, February 25th at The Midas Center. Registration is required. Details will be posted soon!

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Local Social Media Workshop for Beginners

You are invited to attend a beginner's social media workshop titled iHEARTplymouth 101.

iHEARTplymouth is a free local social media resource for everything we love about Plymouth. This workshop is open to persons of all ages. Workshop will provide hands on, step by step instructions for getting your own page for yourself, your business, church or neighborhood. Printed materials will be provided and will include how to set up a page, upload photos, add events, add friends, integrate with other social media tools like Facebook and Twitter and more. Bring questions and an eagerness to learn. All questions are welcome!



iHEARTplymouth 101 is a class sponsored by People's University as part of the Plymouth Park Department's Art and Leisure fall courses.

Cost is $3 for city residents, $5 for out of city limits.
Students need to bring a wireless laptop.

Classes will be held at Webster Recreation Center.
Located at 110 Webster Avenue, Plymouth, IN, west of South Michigan Street near Felke Florist.

Register for workshop by contacting People's University by phone or email.
phone: 936-9904 or toll-free at 1-866-936-9904 or email mcoas@hotmail.com


Select preferred date and class item number:
Friday, September 17, 9:45 a.m.
AL 110-1 Social Media (Instructor Cook)

Friday, October 1, 9:45 a.m.
AL 110-2 Social Media (Instructor Cook)



Interested in other social media workshops The Midas Center has available?

Some topics include:
- Branding: It is More Than Just For Cows
- Twitter 101: To Tweep Or Not To Tweep
- Social Media Pioneers: A New Frontier
- Be Famous: Get Your Blog On
- You’re Never Too Old: Social Media

Contact Andrea Cook at The Midas Center to schedule a workshop customized to meet your individual or group's needs today by calling 936 - 7058.

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US Industries: Out with the Old, In with the New

As one calendar approaches the end of its lifecylce, all 2010 calendars are primed and ready to go. Much like some key industries reported by the US Bureau of Labor Statistics (BLS) this month, the adage: Out with the Old, In with the New holds true for the marketplace with some industries predicted to decline while emerging sectors show signs of growth.

According to the BLS report, growth industries include:
- Management, scientific and technical consulting services
- Offices of physicians
- Computer systems design and related services
- Other general merchandise stores
- Employment services
- Local government, excluding education and hospitals
- Home health care services
- Services for the elderly and persons with disabilities
- Nursing care facilities
- Full-service restaurants

On the flip side, the BLS reports these industries expected to experience the steepest employment declines:
- Department stores
- Semiconductor and other electronic component manufacturing
- Motor vehicle parts manufacturing
- Postal service
- Printing and related support activities
- Cut and sew apparel manufacturing
- Newspaper publishers
- Support activities for mining
- Gasoline stations
- Wired telecommunications carriers

How will your business thrive? Are you adapting to and growing with the marketplace as the technical revolultion shifts the way businesses communicate to the public? As 2010 approaches and its trends will inevitability impact your business' bottom line, what ways are you shifting your marketing message? With Social Media as one of the fastest growing marketing tools, technology has again brought meaning to the term: the medium is the message.

If you are interested in learning more about social media, register for the upcoming free workshop, Social Media Pioneers. The Midas Center is dedicated to help Michiana's businesses grow in the marketplace.

For further information on this report, visit the report press release by BLS and an article titled, "Top 10 Growing and Shrinking US Industries," released by MC Marketing Charts.

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